A 10-Year Drive To Put The Brakes On Breast Cancer
By: http://www.skybluecross.com/
Breast cancer is a highly treatable disease that now has a survival rate of 85
percent. Since early diagnosis is an important key to successful treatment,
doctors say it's important that all women over the age of 18 do a Breast
Self-Exam (BSE) every month, two or three days after their menstrual cycle.
Breast cancer is a highly treatable disease that now has a survival rate of 85
percent. Yet more than 212,000 women are still diagnosed with the condition each
year.
Since early diagnosis is an important key to successful treatment, doctors say
it's important that all women over the age of 18 do a Breast Self-Exam (BSE)
every month, two or three days after their menstrual cycle. In addition, women
between 20 and 39 should have a clinical breast exam at least every three years
and women 40 and older should have a mammogram every year.
For the past 10 years, BMW of North America has worked with The Susan G. Komen
Breast Cancer Foundation-the largest fund-raiser for breast cancer research in
America-to help spread the message of early detection and to help ensure that
breast cancer research continues. The groups' Ultimate Drive program has raised
millions to help fund the efforts.
The initiative, fully underwritten by BMW, consists of two fleets of
specifically badged BMWs making a cross-country trek, stopping in communities
along the way to hold daylong events. People will be invited to test-drive the
cars-at no cost to the participants-to raise money for breast cancer research,
education and screening treatment programs.
The car company donates $1 directly to the Komen Foundation for each mile
driven, along with whatever other proceeds are received from the program. Upon
completion of every drive, each participant adds his or her own name to the
Signature Vehicle-this year, a BMW 3-Series.
This year's goal is to raise over $1 million, bringing the program's 10-year
total up to over $10 million. To help celebrate the initiative's 10th
anniversary, the 240-stop cross-country trek has been expanded to include
Alaska.
People can test-drive the cars to help fight breast cancer. They can also:
• Regularly conduct BSEs, have clinical exams and mammograms
• Stop smoking and stressing
• Get more exercise
• Cut or reduce their alcohol consumption
• Watch their diet. Try to eat plenty of olive oil, fruits, vegetables,
grains, fresh fish and poultry.
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